So those are very different kinds of games from haoxiuyun's blog

So those are D2R Items very different kinds of games that come out of the same IP. And we think that there is a lot of opportunity to create games, various kinds of games in our current IP. But, I think that you do take on the perception of players and expectations when you're considering creating games on the new platform certain.


Is that kind of model of creation viable or sustainable in terms of business? The concept of Diablo is now available because of the lengthy period of having Titan developing, tweaking it, with the ups as well as downs of development. The result after a long time is a game with an extremely broad and strong presence. Can you afford to maintain the same game for each project?


I'm not sure that we at Blizzard have a choice but to follow this path. I'm not sure if there's a different way to go for Blizzard. We really believe strongly that the team's leaders have to be convinced and have an idea of a game that they think will be fantastic. It's an extremely bottom up approach to doing things.


Blizzard doesn't have a tradition of Mike [Morhaime] or me or any other person on the top of the chain to say, "Hey, Blizzard should come up with a new type of game." That's not really how Blizzard operates. What it does is that a team of developers that are truly committed to an idea or specific genre are given the possibility to experiment and develop and produce something that we think is great. This is how it's always been, and it's how it's currently.


I'm trying to figure out the best way to approach this without unnecessarily degrading Activision. My question is what are the economic realities that we face today, like this, and does your relationship with that buy diablo II resurrected items parent corporation, Activision, such that, you can continue operating in this manner?


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